Fintech

From mobile wallets and e-commerce applications to internet banking and online shopping, the fintech and e-commerce landscape is changing continuously. Working in this environment requires a keen sense of reality, and any PR or marketing spend must deliver value.

Over the last decade we have established ourselves as a trusted partner in the fintech space, working with clients including an international financial technology and marketing services specialist, an automotive payment solution provider and an accounts payable automation expert.

Reaching your audience
The fintech media space is growing rapidly and it’s our responsibility to keep our network of journalists and influencers current. By translating highly technical information into understandable, authoritative pieces of content you can engage with your audience in a meaningful way with thought leadership articles, executive interviews, whitepapers and case studies.
Experience counts
Context has managed PR for over 100 tech and IT companies. Our success is a no-nonsense approach based on strong digital PR, product and market knowledge and an understanding of what the media wants. As a result, our clients trust us to represent their products, brands and people.
Making your mark on social media
Traditional media relies heavily on the influence of social media which is why it’s important to maintain a consistent company presence online. We help set up and manage profiles to amplify your proposition and build a strong network of engaged followers.
Crisis communications
We know that things sometimes go wrong, and we are always on hand to help you work through a crisis or difficult period in your communications. We can offer expert advice and media training for your staff.
Tried and tested trend-tracking
We monitor the movement of both key media influencers between publications and broader industry and media trends, to understand the reactive and proactive content most likely to get you front and centre.

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